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KL
Executive

Ken Lagana

CRO at SSP Media.net

CRO quoted on advertising shifting toward moments of intent rather than reach.

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OpenAI Wants $60 Per 1,000 Ad Views on ChatGPT
adtechradar.comnewsneutralJan 28, 2026

OpenAI is seeking $60 per 1,000 ad views (CPM) for advertisements in ChatGPT, positioning premium pricing for high-intent conversational ad placements while initially limiting ad volume and data transparency.

“CRO quoted on advertising shifting toward moments of intent rather than reach.”

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